World Gin Day, celebrated annually on the second Saturday in June, will take place on June 8th 2024. The occasion offers a unique opportunity to indulge in the rich history and vibrant culture surrounding one of the world's most beloved spirits - gin. This day isn't just about enjoying a gin and tonic; it's about exploring the diverse flavours, artisanal craftsmanship, and community spirit that gin embodies. Here are some great reasons to celebrate Welsh Gin this World Gin Day 2024!

Discover New Flavours and Artisanal Craftsmanship

Gin has undergone a renaissance in recent years, with a surge of craft distilleries and unique botanicals enriching its profile. World Gin Day is the perfect excuse to discover these new flavours. Whether you're a traditionalist who enjoys a classic juniper forward gin or an adventurous spirit seeking contemporary twists, there's a gin out there for you. This day encourages enthusiasts to try something new, supporting local distilleries and appreciating the meticulous craftsmanship that goes into each bottle.

Toast Gin's Vibrant History and Thriving Culture

Gin has a fascinating history, from its origins in herbal medicine to its rise in popularity during the Gin Craze of 18th century England. From the low point of being denounced as 'Mother's Ruin', to the longstanding popularity of gin today, celebrating World Gin Day is a nod to this rich heritage. It's a chance to educate yourself about the evolution of gin, understanding how different regions and cultures have influenced its development. This historical context adds depth to your appreciation of the spirit, making each sip a journey through time and geography.

Social Connection and Community Spirit

World Gin Day is not just about the drink; it's about the community that surrounds it. Gather your friends for a gin tasting, join a local gin tour, or participate in a gin-making experience. These social events foster connection and camaraderie, reminding us of the joy that comes from sharing a well-crafted drink with good company, while supporting local businesses.

Exclusive Gin Tasting Opportunity at Marks & Spencer stores in Wales

This year, gin enthusiasts in Wales have an extra reason to celebrate. We're offering an exclusive tasting of our award-winning Signature Style gin at Marks & Spencer stores in five Welsh towns: Carmarthen, Haverfordwest, Aberystwyth, Chepstow, and Culverhouse Cross. Known for its smooth, complex flavour profile, In the Welsh Wind Signature Style gin is crafted with botanicals inspired by the cargoes imported into the Welsh coast in the nineteenth century - flavours synonymous with Welsh baked favourites such as Welsh cakes and Bara Brith - Signature Style gin embodies the spirit of Welsh craftsmanship and innovation.  We like to serve it with a splash of premium tonic water, a cube of ice and a slice of orange (perhaps studded with a single clove, echoing the botanicals in the gin). This is a fantastic opportunity to support local artisans and enjoy a premium gin that reflects the unique character of Wales.

Raise a Glass to Welsh Gin

World Gin Day is more than just an excuse to enjoy a drink; it's a celebration of history, culture, and community. Whether you're exploring new flavors, delving into the rich history of gin, or connecting with fellow enthusiasts, this day offers something for everyone. So, mark your calendar for June 8th 2024, head to your nearest Marks & Spencer in Wales to taste this incredible Welsh gin, and pick up a bottle for yourself!

Iechyd da!